1998-07-20 , S/IC-2023/66
Product News From Philips Semiconductors

Leading DSP consulting firm first to offer comprehensive services for TriMedia-based software and product applications

Philips Semiconductors today announced that Momentum Data Systems (MDS) is providing comprehensive support services for manufacturers and software developers creating products based on the Philips Semiconductors TriMedia™ very-long instruction word (VLIW) processor. Additionally, Momentum Data Systems is offering a TriMedia Developers Kit based on technology and software licensed from Philips Semiconductors.

MDS is the first company authorized by Philips Semiconductors to provide the complete range of hardware and software development services and tools for the TriMedia processor. Specifically, MDS will manufacture TriMedia Reference Design Boards, provide customer support, conduct training classes and develop software modules. Philips Semiconductors and MDS have been working closely during the past six months training MDS engineering, software development and support personnel and developing procedures to ensure MDS customers receive support based on up-to-the-minute technical information.

Currently, twelve other companies work with the TriMedia Business Line providing individual support components such as software tools and software development and integration services. Through these relationships with third party companies, Philips Semiconductors is encouraging a wide range of applications based on the TriMedia processor, which fully leverage the benefits of the processor's open architecture and powerful VLIW scheduling compiler.

"The TriMedia processor and its software development tools are the kind of leading-edge multimedia and signal processing technologies that our customers demand," said Dr. Jerry Purcell, CEO and president, Momentum Data Systems. "Providing design, consulting and support services to manufacturers developing products and applications for the TriMedia processor is an exciting opportunity for MDS."

"Momentum Data Systems and its founder, Dr. Jerry Purcell, are highly regarded as experts in digital signal processing technology," said Cees Hartgring, general manager, Philips Semiconductors TriMedia Business Line. "Through this relationship, MDS will apply that experience to help others develop innovative products and software applications based on our product, and will provide cost-effective development and training services for all customers."

The MDS TriMedia Developers Kit features a MDS-manufactured TriMedia Reference Design Board, the TriMedia Software Development Environment (SDE), including the unique VLIW C language compiler, simulator, application code modules, extensive documentation and video training materials. The SDE's compilation system handles all of the VLIW instruction scheduling, allowing a TriMedia processor to achieve up to four billion operations per second.

The MDS TriMedia Developers Kit is available now from Momentum Data Systems at a price of $4995 (USD). For more information on the MDS TriMedia Developers Kit and services, contact MDS at www.mds.com; phone: +1 714/378-5805 or fax: +1 714/378-5985. For further information on Philips Semiconductors' TriMedia processor, please visit  www.trimedia.philips.com

Momentum Data Systems provides complete DSP-based solutions for today's engineering design problems. These solutions address the needs of audio, data acquisition, telecommunication and video markets. Products include DSP design software, DSP-based ISA and PCI bus boards, and complete, customized solutions for the audio and telecommunications markets. Founded in 1987, Momentum Data Systems is headquartered at 17330 Brookhurst St. Ste#140, Fountain Valley, CA 92708. Additional company and product information is available on the World Wide Web at  www.mds.com. The company's email address is  dsp@mds.com

Philips Semiconductors, a division of Koninklijke Philips Electronics NV, headquartered in Eindhoven, The Netherlands, is the ninth largest semiconductor supplier in the world and the third largest supplier of discretes in the world. Philips Semiconductors' innovations in digital audio, video, and mobile technology position the company as a leader in the consumer, multimedia and wireless communications markets. Sales offices are located in all major markets around the world and are supported by systems labs.

TriMedia is a trademark of Philips Electronics North America Corporation. All other trademarks are property of their respective owners.